Mail Opt Out and Mail Returns Services
As a responsible organisation we want to make it easy for mailing recipients to opt in or out of mailing databases. We know that your organisation will probably want the same. This is why Sharp Cat is the first Mailing House in the UK to have a dedicated mail opt out and mail returns service. The service is available to all clients to utilise free of charge. http://MailOptOut.co.uk enables business people and mail consumers to easily communicate their mail preferences.
Registering with the Sharp Cat Mail Opt Out scheme is one of the single most effective measures that individuals on a database can take to make their mail opt out preferences. This free mail service enables addressees to unsubscribe from the database used to mail them.
Using the mail code printed on the envelope each individual has the choice to opt out from all data lists held by a company or just one that is specific to a type of mail. Any future mailings carried out by Sharp Cat exclude these addresses. The opt out takes around 2 weeks before it is fully effective and each addressee remains on the mail opt out list until they opt back in.
Mail Returns Management
All returned mail arriving at Sharp Cat is physically counted and logged. Clients then have the choice of having mail returns data captured for free each month. Data captures includes the reason for return. The data captured is available to clients via secure encryption. The data is also used as a mail opt out suppression file against next mailings.
- Return To Sender - Gone Away
- Address Incomplete
- No Such Address
- Deceased
- Mail Opt Out Request - GDPR
- Address Inaccessible
- Gone Away
Would you like your postal returns data captured?
If yes – capture is free of charge and you will be supplied with a CSV file so that your central database can be updated.
A Gone Away Gateway Suppression file will also be created. This holds all your returns data so that any future mailings can be checked against it. This file is both encrypted and secure. Benefits of this service include:
- Postage and material cost savings because gone away records will not be mailed
- A suppression buffer, giving you time to update your own CRM
- Retention of a good company reputation
- Office space that is free from the clutter of returned post waiting for attention
- Compliance with one part of GDPR
- Higher postage discounts as % verified levels will rise
A point to note, mailing without permission to anyone registered on a mailing preference service or mail opt out is not data compliant and risks a fine. This is especially important with the tightening of data protection via GDPR.
It’s in every organisations interest to have an effective mail opt out solution plus returns handling. Databases that register Mail Opt Outs increase the per unit value of the recipients left. With the right data processes companies can expect to see more tightly focused mailing that delivers results.
Some of Our Work
Do you need an assured GDPR mailing house that will produce your mail professionally, meeting deadlines and requirements? Or do you just want to check that you are getting the best mail service from your current mail house?
Find out by emailing mail@sharpcat.co.uk for a quotation. Or if you prefer the telephone then call 01256 740 577 and speak with a friendly Account Manager.
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Thank you again for the successful 2018 Catalog Mailing
Thank you again for the successful 2018 Catalog Mailing
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Received PIRS (mailing) report – Great, thanks. And thanks for turning this around so quickly.
Received PIRS (mailing) report – Great, thanks. And thanks for turning this around so quickly.
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Thank you for posting the mailing so quickly
Thank you for posting the mailing so quickly
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Thank you for your help on getting the forms out. They are coming back now and they look great.
Thank you for your help on getting the forms out. They are coming back now and they look great.
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This (PIRS Mailing Report) is really cool. Good job and good value. Well done..
This (PIRS Mailing Report) is really cool. Good job and good value. Well done..
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Everything was great and sales have been going really well over the last week.
Everything was great and sales have been going really well over the last week. -
Just wanted to drop a quick note of appreciation. The newsletters have come out amazingly, really very pleased at the print quality!
Just wanted to drop a quick note of appreciation. The newsletters have come out amazingly, really very pleased at the print quality!
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Panto enjoyed a huge surge last week
Panto enjoyed a huge surge last week
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Just wanted to say a massive thank you for all of your help. Your positive ‘nothing is too much trouble’ attitude and careful eyes are very much appreciated.
Just wanted to say a massive thank you for all of your help. Your positive ‘nothing is too much trouble’ attitude and careful eyes are very much appreciated.
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There was a certain amount of trepidation about having to switch fulfillment houses, but I can categorically say that everyone here has been very impressed with the service you have offered so far, so thank you for such a smooth transition.
There was a certain amount of trepidation about having to switch fulfillment houses, but I can categorically say that everyone here has been very impressed with the service you have offered so far, so thank you for such a smooth transition. -
Both of your references responded very quickly and couldn’t speak highly enough of your company.
Both of your references responded very quickly and couldn’t speak highly enough of your company.
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Thank you for your help on getting the forms out. They are coming back now and they look great.
Thank you for your help on getting the forms out. They are coming back now and they look great.
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Thanks for getting the calendars out so promptly. They are starting to arrive and are going down really well!
Thanks for getting the calendars out so promptly. They are starting to arrive and are going down really well!
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Thanks so much for turning this around so quickly. Shawna was brilliant yesterday.
Thanks so much for turning this around so quickly. Shawna was brilliant yesterday.
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Just to let you know, we’ve been very impressed with the service and the powerful Geolist tools – I look forward to continuing to use these in the future!Just to let you know, we’ve been very impressed with the service and the powerful Geolist tools – I look forward to continuing to use these in the future! -
I’ve had 2 opt-outs and my own copy arrived this morning – quicker than expected!
I’ve had 2 opt-outs and my own copy arrived this morning – quicker than expected!
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Yes she had! You have a good team!Yes she had! You have a good team! -
I just thought I would let you know that we already have had a great response by the mail out. This is something we definitely will keep doing in the future as well!I just thought I would let you know that we already have had a great response by the mail out. This is something we definitely will keep doing in the future as well! -
Thank you for your input producing the letter and envelopes in tight timescales.
Thank you for your input producing the letter and envelopes in tight timescales.
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I am handing over the editor’s role from hereon in so I would like to take the opportunity to thank you all at Sharp Cat for the excellent mailing service you have provided over the last few years……. and I know he will wish to continue our association.I am handing over the editor’s role from hereon in so I would like to take the opportunity to thank you all at Sharp Cat for the excellent mailing service you have provided over the last few years……. and I know he will wish to continue our association. -
I know that my predecessor Amy worked with you guys on our last brochure mailing, and was really pleased with how it went!I know that my predecessor Amy worked with you guys on our last brochure mailing, and was really pleased with how it went! -
The service was excellent thank you and I wouldn’t hesitate to work with you again and recommend you.The service was excellent thank you and I wouldn’t hesitate to work with you again and recommend you. -
I will most certainly be in touch about them as you have been great.I will most certainly be in touch about them as you have been great. -
Meanwhile please pass on my thanks to everyone who helped get the ISA mailing out ….. I really appreciate the effort you all put into helping us find a solution to each delay, and in getting the final printed packs enclosed and out the door!Meanwhile please pass on my thanks to everyone who helped get the ISA mailing out ….. I really appreciate the effort you all put into helping us find a solution to each delay, and in getting the final printed packs enclosed and out the door! -
The letters were quickly delivered and, having had a look at a couple of returns, were good quality too. So we’re pleased with that – and it looks like they’re now realising their purpose.
The letters were quickly delivered and, having had a look at a couple of returns, were good quality too. So we’re pleased with that – and it looks like they’re now realising their purpose.
